In 2026, e-commerce development is much more than simply placing products online. It is a sales tool that helps attract customers, automate orders, and increase revenue.
E-Commerce Development for Businesses
A well-developed e-commerce solution (online store) helps:
attract new customers
make purchasing simple and fast
increase sales volume
automate order processing
connect the store with inventory and accounting systems
improve visibility in Google search
We develop online stores using WooCommerce, Shopify, or custom (Laravel) development solutions — tailored to your business needs.
WooCommerce Online Store Development
WooCommerce is one of the most popular e-commerce solutions worldwide for building online stores.
It is particularly suitable for:
small and medium-sized businesses
companies already using WordPress
projects that require flexibility and growth potential
This solution allows you to:
easily add new products
create promotions and discounts
customize the store according to your needs
improve visibility in Google (SEO)
Additionally:
wide integration possibilities
cost-effective solution
WooCommerce offers a strong balance between price and functionality.
Shopify Online Store Development
Shopify is a ready-to-use solution with a monthly subscription fee.
This means:
no need to worry about technical (server) maintenance
the system is ready to use
the store can be launched relatively quickly
Shopify is suitable if you want to start selling quickly or plan to operate internationally.
Custom E-Commerce Development (Laravel)
If your business has specific requirements, including:
the need to connect with internal ERP/CRM systems (inventory, accounting, customer management)
complex product logic or structure
a high expected number of customers
plans for rapid growth
A custom solution allows you to build a store fully aligned with your business model and needs.
E-Commerce Development Process
1. Consultation and Planning
We identify your goals, budget, and business requirements.
2. Design and User Experience
We create the visual design and purchasing journey to ensure a smooth and intuitive shopping experience (UX/UI design).
3. Development
We select the most suitable technological solution and build your online store.
4. Payment and Shipping Integration
We integrate bank payments (including Stripe, PayPal) and shipping services (Omniva, DPD, etc.).
5. Google Search Optimization (SEO)
We implement improvements to ensure your store is easier to find on Google:
structure product categories properly
set up titles and descriptions visible in search results
improve page loading speed
6. Testing and Launch
We test security, functionality, and performance before launching the store.
Online Store Development Cost in Latvia
The price of an online store depends on the complexity of the project, functionality and integrations. Price range: €10,000 – €50,000+, but usually starting from:
Project Type. Price (EUR)
WooCommerce Store 2500–6000 €
Shopify Store. 2000–5000 €
Custom (Laravel) Solution from 8000 €
The final cost depends on:
level of design customization
number of products
integrations with other systems
level of automation
Google visibility improvements
(!) A precise proposal will be prepared after consultation and evaluation of your requirements.
SEO-Optimized Online Store (Google Visibility)
For an online store to attract customers, it must be visible in Google search. Without proper optimization, an e-commerce project loses a significant share of potential clients.
We ensure:
proper product and category structure
clear titles and descriptions (metadata) visible in Google
fast loading speed
mobile optimization
This helps attract visitors even without paid advertising.
Integrations with Business Systems
An online store can be connected with:
inventory management systems
accounting software
customer management systems (ERP/CRM) or databases
shipping service providers
This helps automate processes, reduce manual work, and minimize errors.
Why Choose iConcept?
18+ years of experience in the IT industry
more than 400 completed projects
experience in both private and public sectors
a team combining design, development, and Google optimization expertise (SEO)
We don’t just build an online store — we help create a sustainable digital sales system. If you have any questions, please call us +37157288887 or email info@iconcept.lv .
FAQ
How much does professional e-commerce development with integrations cost?
The cost of an online store depends on the required functionality and scope of integrations. If integration with inventory, accounting, or customer management systems is needed, the cost will be higher than for a standard WooCommerce or Shopify store. The exact price is determined after analyzing your requirements.
Which platform should I choose – WooCommerce, Shopify, or a custom solution?
The choice depends on your business model:
- WooCommerce is suitable for flexible solutions with a strong balance between price and functionality.
- Shopify is ideal for a fast launch and simpler administration.
- A custom solution is necessary if complex integrations or large-scale operations are required.
We select the platform based on your business goals, not just your budget.
Is it possible to migrate an existing online store to another platform?
Yes. Products, customer data, and order information can be migrated from your current platform to WooCommerce, Shopify, or a custom solution. The migration process is carefully planned to avoid losing SEO rankings and customer data.
How can I ensure my online store appears on the first page of Google?
First-page visibility on Google cannot be guaranteed, but it can be significantly improved through:
- proper product and category structure
- high-quality product descriptions
- technical optimization (loading speed, mobile version)
- ongoing content development
- SEO planning from the development stage
Search engine optimization is considered from the very beginning of the project.
Is it possible to integrate an online store with ERP or inventory systems?
Yes. An online store can be connected with inventory, accounting, or customer management systems to automate:
- stock level updates
- invoice generation
- order processing
- customer data synchronization
This significantly reduces manual work and operational errors.
What happens after the online store is launched?
After launch, we can provide:
- technical maintenance
- security updates
- additional feature development
- ongoing SEO and marketing improvements
An online store is a long-term digital asset, not a one-time project.
Can you improve or redesign an existing online store?
Yes. We help enhance existing online stores by providing:
- design updates (redesign)
- functionality improvements
- performance and speed optimization
- security enhancements
- conversion rate optimization solutions
If your store is already operating but not delivering expected results, it can often be significantly improved without a complete rebuild.
Is it possible to improve the conversion rate of an online store?
Yes. Store performance can be improved by optimizing:
- the user journey (checkout process)
- product page structure
- trust elements (reviews, guarantees, payment security)
- page loading speed
- mobile experience
In many cases, small adjustments can lead to a significant increase in sales.
Can ICT help expand my business into online sales?
Yes. If your sales have previously been conducted through physical stores or other channels, we can build a stable e-commerce solution that allows you to:
- offer products to a wider audience
- sell 24/7
- expand internationally
- automate order processing
An online store is a powerful tool for business scalability.
How do you ensure online store security and stability?
Security is one of the most important aspects of e-commerce. We provide:
- secure payment integrations
- SSL certificates
- regular system updates
- performance monitoring
This helps protect customer data and ensures stable store operation.